Job Description
- As part of the Marketing team, you will work closely with various internal stakeholders including Sales, Solutions and Finance to develop and execute campaigns in accordance with bank’s strategic goals.
- Conduct market and competitor survey periodically for strategy/decision making
- Develop product positioning and pricing for new and mature product; and feature that differentiates products in the market; adjust product in responsive to bank strategy, competitor offerings and market trend.
- Sales enablement – communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of your products
- Product launch and finetune– plan the launch of new product from end to end (survey, proposal approval, cross-functional co-work and implementation)
- Marketing program/campaign launch and execution – initial planning, execution, and post tracking.
- Responsible for various tasks includes but not limited to design, content, acquisition, product, sales…. to implement strategies
- Manage Internal / external PR and communication
- Responsible for controlling access to website/ Facebook page and other media as assigned
- Develop quality content and content calendar to engage key target audiences and stakeholders.
- At-hoc
Job Requirements
Knowledge & Experiences
- 5+ years of product marketing experience in local/foreign banks or 5+ years’ experience of related field
- 3-5 years of experience in telecommunication field
- Fluent in English speaking/writing
- Bachelor Degree of Marketing, Business, or related field.
- Understand about vision, mission, core values, regulations, and other principles of SME Bank of Cambodia;
Skills & Abilities
- Proven track record in executing product launches and lead generation programs
- Good communications and able to drive marketing programmes independently and work well as a team player
- Experienced in driving both online and offline marketing campaigns, and events
- Strong analytical skills and strong knowledge of market segmentation and market trends
- Well-presented and attractive personality
- Be open for travelling and field works
Others
- Focus and goal-orientated
- Team player
- Patient and can work under pressure
- Good at analysis and familiar with excel
- Be a Cambodia citizen;
- Be high integrity, accountability, hardworking, and commitment;
- Be respectful;
- Demonstrate sound professional ethic.
Other Benefit
- 13th month salary
- Incentive
- Annual bonus
- Seniority Pay
- Training
- Health and life insurance